Social Media. We love it. We hate it. We love to hate it. Photo: Sean MacEntee WHAT IS IT? No, but seriously? What is it?!? If the past few weeks of Twitter drama have proven anything, no one is exactly sure, even the people who own these companies. ANY BUSINESS IS JUST A STORY Complete with protagonist, antagonist, love interest, conflict, challenge, triumph, and disaster. That doesn't mean to imply they don't have an effect on the real world. Stories can be dangerous! Okay, most of the time, a business strategy document is a really boring story, where the villain is a slightly disappointing third-quarter report and employee turnover, but I don't think enough people realize it's a story they made up about a hopelessly complex reality nobody can completely comprehend. But sometimes even business stories become totally fascinating. SOCIAL MEDIA WAS AN INNOVATION. It upended the publishing industry. Yes, the publishing industry. Up until this point, … [Read more...] about How to Stop Worrying and Love Our Social Media Future